Lisbon Scores Well On Cities Poll

Lisbon is in the Top 30 Cities in the World with the best reputation

The Portuguese capital is among the 30 cities in the world with the best reputation, according to the annual City Rep Trak report by the Reputation Institute consultancy. Lisbon stands out for its natural beauty and “offers a variety of attractive experiences such as food, sports, architecture and entertainment.”  In the 2012 report, Lisbon ranked alongside cities such as Tokyo, Helsinki, Montreal, Prague, Berlin and Toronto.   

18,000 people from the G8 countries (United States, Russia, Japan, Germany, UK, France, Italy and Canada) took part in the survey and it aims to assess variables such as emotional attachment (trust, admiration, taste and esteem) felt by the general public, relative to 100 cities from 59 countries.

Highlights of the report include:

• Vancouver is the city with the world’s best reputation – it beat Vienna and Sydney in a close competition for the top spot

• Europe is dominating the top 10– with 7 cities from this region

• High ranking cities are dominated by small to medium sized, safe, environmentally friendly and sporty cities. Mega cities tend to have a harder time contending due to the increased challenging of managing their reputation. 

• Most cities are able to overcome national associations and build better reputations than their home countries 

• New York doesn’t make it to the Top 20–The city is not considered a safe place