Turning Data Into Strategy: How Groups Can Use Insights to Better Capture Business Opportunity
Group and venue level marketing is such a vital part of building a brand and attracting the right buyers to your venues. The problem is,...
New Ibis Styles Hotels For Accor
The Ibis Styles Reading Oxford Road has opened following a full refurbishment of what was previously a Travelodge, with 97 bedrooms. The Accor group has signed franchises for three more hotels which are expected to open in 2016-17: a 62-bed Ibis Styles hotel is due to open in Birmingham this Spring; a 120-bed Ibis Budget is under construction at Luton Airport and there will be a new open a 159-bed Novotel at Heathrow Airport.