What Top-Performing Destinations Are Doing Differently – And Why It Matters
The meetings and events industry has changed dramatically over the last few years. Destinations are no longer judged purely on hotel capacity, conference centres, or...

Recently in the office we had a visit from Fairview Hotels, who are a small collection of Accor-branded hotels (and one independent), centred on Hertfordshire. The group have launched a refurbishment programme across most of their properties, with Novotel Stevenage being one of the first under the scalpel, and is due to become move from a 3* to a 4* property. The hotel is based just off the A1, within easy reach of the M25. Novotel Nottingham East Midlands has also started a refurbishment, and is also due to move from a 3* to a 4* category. The Mercure Letchworth, a 15-20 minute drive from the Novotel Stevenage, has also begun a full refurbishment of its meeting space, which is due to be completed by the end of March 2016.