Turning Data Into Strategy: How Groups Can Use Insights to Better Capture Business Opportunity
Group and venue level marketing is such a vital part of building a brand and attracting the right buyers to your venues. The problem is,...
Sina Hotels Has A New Brand
SINA Hotels has a new brand. The identity of SINA Hotels will be represented by the shell, a symbol that tells a story of true passion for hospitality, family tradition, quintessential Italian style and most of all sense of place. The shell’s design embodies harmoniously the feeling of a home with sixteen windows, which represent the properties (currently twelve) that between now and the near future will make up the SINA’s collection.
SINA’s collection of four and five star hotels, iconic palazzo’s, country houses, conference hotels and charming hideaways was established in Italy over sixty years ago and since 2016 is present also in France with Relais & Châteaux member, Chateau de Mirambeau in the beautiful Bordeaux countryside.