The direct booking myth – why relying on inbound leads isn’t enough
It’s easy to understand why some venues believe they can go it alone. A beautiful website, strong SEO, and a steady trickle of inbound leads...
• Comprehensive hotel offering with competitive pricing for a capital city.
• Integrated transport system and second largest metro in Europe, clean and efficient too.
• Major hub airport.
• Outstanding gastronomy with an impressive number and variety of restaurants. There is more than Tapas in Spain.
• Six UNESCO World Heritage Sites surround the city coupled with the golden triangle of art galleries – we are not short of culture.
• Variety of venues from Casinos to race tracks; circus tops to bullrings; exhibition halls to congress centres. Famous football stadiums to Palaces and Fincas.