The direct booking myth – why relying on inbound leads isn’t enough
It’s easy to understand why some venues believe they can go it alone. A beautiful website, strong SEO, and a steady trickle of inbound leads...
IHG has announced the opening of its newest London hotel, Hotel Indigo London – 1 Leicester Square. The property has 95 bedrooms featuring theatrical touches inspired by the neighbourhood’s heritage and history, and throughout the hotel cultural heritage of the iconic square, which sits in the heart of ‘theatreland’ and the cinema district taking inspiration from its Chinatown locale and 1920s Shanghai is apparent.