Monday Insights – July 18th

This Monday’s Insights feature brings you the industry headlines you may have missed from the last week.

Headlines

Europe’s Events Market is set to be valued at USD $123.9 Billion by 2030, according to a report published by Allied Market Research. The report offers an extensive analysis of key growth strategies, drivers, opportunities, key segment, Porter’s Five Forces analysis, and competitive landscape.

According to coverage of the report in Digital Journal, the corporate sector offers various opportunities for event management companies to contribute to huge revenue generation, which, in turn, augments the growth of the Europe events market.

Digital Journal claims ‘The growth of the events industry is majorly driven by upsurge in frequency of corporate meetings, conferences, tradeshows/exhibitions, and other events. Furthermore, the presence of developed infrastructure and increased adoption of advanced technology in Europe has fueled the growth of the Europe events industry.’

Read the article and access the report here.

NewcastleGateshead Convention Bureau has reported signs of recovery for the meetings and events industry in the North East.

From April 2019 to April 2022, the convention bureau has facilitated a 73% increase in confirmed enquiries for meetings, events and conferences, with figures from May this year almost at full recovery from 2019. This is the highest performing month for value of confirmed business in six years.

May figures reflect a steady path to full recovery, coming in at 87% pre-covid levels despite the industry being disproportionately affected by the pandemic.

NewcastleGateshead Convention Bureau, part of NewcastleGateshead Initiative (NGI), work with established partnerships and local academia to help bring meetings, events and conferences to the region.

Paul Szomoru, Director of Business Events, NGI said: “The figures we have received are very encouraging for the steady recovery of the meetings and event sector, and are also testament to the resilience, collaboration and innovation of our team and each and every venue, ambassador and supplier across the region.

“Having a healthy pipeline of events is crucial to the sustainability of the sector and the recovery and growth of the local visitor economy, by filling our hotels, venues, restaurants and attractions, increasing visitor numbers and spend and supporting jobs across the industry.

“It’s a very exciting time for meetings and events in Newcastle, with the opening of the brand-new Sage ICC in 2024. The development is already proving to be a game-changer in the industry, by enabling us to target and attract bigger international events, more national and international delegates and ultimately working towards positioning NewcastleGateshead as the world’s meeting place.”

Read more.

Meeting Professionals International, the meetings and events industry association is unveiling an corporate docuseries on the resurgence of professional meetings and events and the professionals behind the scenes that make it a success.

Experience Professionals: Inside the Industry that Brings People Together explores the relationship between in-person gatherings and events and the many benefits to business acceleration. The irreplaceable human connections that define us are reliant on the coming together of people—live and in-person—to shape and enhance us and our communities. Whether you attend or facilitate, live event experiences provide immeasurable human value and opportunity to everyone involved.

Presented and narrated by former GMA and CBS Today Show Correspondent Taryn Winter Brill, “Experience Professionals: Inside the Industry that Brings People Together” will explore these issues, capturing stories from the people and organizations who work across the meetings and events industry. The program will show how through effective collaboration and education and with the right people, technology, locations, and facilities, industry professionals can deliver meetings that matter.     

The program is presented by Meeting Professionals International (MPI) and produced by dBase Media (DBM). Based in Dallas, TX, MPI is the largest meeting and event industry association worldwide and provides innovative and relevant education, networking opportunities and business exchanges.  

“MPI believes that ‘when we meet, we change the world,’” said Paul Van Deventer, president and CEO of MPI. “And the evidence of this industry’s impact on driving innovation, technology, learning and advancement is clear — meetings and events have long been among the top contributors for worldwide economic impact, directly responsible for over $1 trillion in spending and 10.3 million jobs.” 

Watch here.

MEETINGS 2023 is set to be held in New Zealand’s Tākina Wellington Conference and Exhibition Centre for the first time, Business Events Industry Aotearoa (BEIA) has told Conference and Meetings World.

BEIA chief executive Lisa Hopkins said: “Tākina’s opening in June 2023 is perfect timing for New Zealand business events to showcase in a new destination.”

Read the full feature here:

With delays and cancelled flights wreaking havoc on travel, what can event planners do to ensure keynote speakers, VIPs, and others make it to their events on time?

This article in Skift Meetings discusses how pent-up demand, staff shortages, strikes, and Covid have led to delays, cancellations, and disruptions. And it cover the implications if a speaker misses a gig due to travel delays and what can be done to mitigate losses?

Read it here.

Double Take

Business travel will be crucial to the travel industry’s recovery from the pandemic. Yet, when it comes to sustainability, business travel is a big part of the problem, according to a Reuters report.

The report claims that with so few sustainable alternatives to traditional jet fuel, and none expected until after 2030, just 1% of people cause half of all aviation emissions (European non-governmental organisation (NGO) Transport & Environment).

Sustainability and travel are important overlapping factors with meetings and event strategies; read the feature in full here.