What Top-Performing Destinations Are Doing Differently – And Why It Matters
The meetings and events industry has changed dramatically over the last few years. Destinations are no longer judged purely on hotel capacity, conference centres, or...

The Iberian Association of Business Travel Managers (IBTA) chose Madrid as “2016 Best MICE destination” at the 2016 IBTA Business Travel awards. In addition, the Madrid Convention Bureau (MCB), part of the Madrid City Council, has been recognised by the Association of PCO’s of Madrid (OPC MADRID) with the prize for “Professionalism 2016”.
Both awards are an acknowledgement to Madrid as a preferred destination for the holding of congresses, conventions and incentive trips, as well as to the work developed by the MCB in the promotion of meeting tourism in Madrid and its activities aimed at securing professional meetings for the city.