The direct booking myth – why relying on inbound leads isn’t enough
It’s easy to understand why some venues believe they can go it alone. A beautiful website, strong SEO, and a steady trickle of inbound leads...
The 115-bedroom Arbor City hotel in London, located in Whitechapel, close to Aldgate East tube station, is to be re-branded as a Hampton by Hilton property following its acquisition by real estate and private equity company Dominvs Group.
The owners will operate the hotel under a franchise agreement with Hilton and will explore plans to expand the property, including the addition of 150 bedrooms on an adjacent car park to the rear of the property.
The group’s collection of hotels includes properties in partnership with InterContinental Hotels Group at Aberdeen Airport (Crowne Plaza and Holiday Inn Express); the Dixon, Tower Bridge, operating under Marriott Hotel’s Autograph Collection; and three under development in the City of London, Oxford and Bath.