The direct booking myth – why relying on inbound leads isn’t enough
It’s easy to understand why some venues believe they can go it alone. A beautiful website, strong SEO, and a steady trickle of inbound leads...
Luxury boutique hotel The Cookie Jar is set to open in a former convent overlooking Alnwick Castle in Northumberland. The £1m investment project will transform former Convent of Mercy and will be led by Deborah Cook, the wife of Robert Barclay Cook, the former chief executive of Malmaison, Hotel du Vin and De Vere Hotels.
The Cookie Jar will open at the end of September.