The direct booking myth – why relying on inbound leads isn’t enough
It’s easy to understand why some venues believe they can go it alone. A beautiful website, strong SEO, and a steady trickle of inbound leads...
Each new hotel – like properties in the New Forest (Brockenhurst); near Bath; Studland, Dorset; Combe, Devon and Southampton – will feature a restaurant supplied by an extensive kitchen garden or from within a 25-mile radius of the hotel, as well as the distinct shabby chic interiors designed by Judy Hutson, wife of the chief executive of Home Grown Hotels, Robin Hutson.
The first of the three new hotels, the Pig at Bridge Place, is set to open in the autumn and will be located in the village of Bridge near Canterbury, Kent in a grade II*-listed, 17th-century manor house dating back to 1638.
The two other hotels will be located near Arundel, West Sussex (the South Downs Pig) and near Padstow, Cornwall (the Pig at Harlyn Bay). Both are set to open in 2019.