Turning Data Into Strategy: How Groups Can Use Insights to Better Capture Business Opportunity
Group and venue level marketing is such a vital part of building a brand and attracting the right buyers to your venues. The problem is,...
Green Focus In Copenhagen
The most prominent eco-certification in Copenhagen is the Green Key, which accounts for 48% of eco-certifications in Copenhagen. During the last quarter of 2011, the requirements for a Green Key were increased further as Mikal Holt Jensen, head of the Green Key Secretariat at HORESTA (the Danish trade association for the catering, hotel and hospitality industry), explains:
“Our demands have been optimised, for example in relation to reducing water use, the use of organic products, eco-friendly cleaning materials and focus on reducing the use of electricity and heat.”