Turning Data Into Strategy: How Groups Can Use Insights to Better Capture Business Opportunity
Group and venue level marketing is such a vital part of building a brand and attracting the right buyers to your venues. The problem is,...
Hilton Implements New Guarantee And Cancellation Policy
From the 1st of January Hilton will implement a new guarantee and cancellation policy guidelines for individual reservations.
The new guidelines will allow penalty free cancellations and will require, guests to guarantee, at a minimum, their reservations and cancel by 11:59 p.m. local hotel time, the day prior to arrival.
The cancellation policy will apply to all hotels and guests, including, HHonors Diamond and Gold members. This change will bring consistency to existing policies that vary across properties and markets and will reduce confusion for guests.
Under the new cancellation guidelines, late cancellation will result in a charge of one night’s room fee and applicable taxes, place. If the reservation required a deposit, then the guest will forfeit the complete deposit. Corporate (CNR) and Local Negotiated Rate (LNR) plans will not be changed due to the new guidelines.