Data-Led Decision-Making in Corporate Events
Every pound spent on corporate events must deliver measurable value. From internal conferences and sales kick-offs to large-scale client-facing experiences, organisations are under increasing pressure...
This rise is reflected across all markets, with US enquiries going up to 22 per cent over the period, EMEA enquiries also rising 22 per cent and domestic enquiries jumping up by 83 per cent.
A number of suppliers, including ExCel London, Maybourne Hotel Group and Intercontinental London – The O2, have also experienced an increase in enquiries and some overseas planners have been requesting to settle the cost of their events upfront due to the fall in the value of the pound following the referendum results.