What Top-Performing Destinations Are Doing Differently – And Why It Matters
The meetings and events industry has changed dramatically over the last few years. Destinations are no longer judged purely on hotel capacity, conference centres, or...
The Hungarian Convention Bureau reports in its newsletter that in April it had organised an international MICE Study Tour in Budapest for 49 MICE professionals from 8 countries. The HCB worked in cooperation with ten 5* hotels and four DMCs to showcase the city.
The primary aim of the study tour – beyond introducing 5* conference hotels and special event venues – was to experience the real Budapest through exciting incentive programmes as a possible destination for future international events.

The Hungarian Convention Bureau reports in its newsletter that in April it had organised an international MICE Study Tour in Budapest for 49 MICE professionals from 8 countries. The HCB worked in cooperation with ten 5* hotels and four DMCs to showcase the city.
The primary aim of the study tour – beyond introducing 5* conference hotels and special event venues – was to experience the real Budapest through exciting incentive programmes as a possible destination for future international events.