Turning Data Into Strategy: How Groups Can Use Insights to Better Capture Business Opportunity
Group and venue level marketing is such a vital part of building a brand and attracting the right buyers to your venues. The problem is,...

The main show is accompanied by two semi-finals, as well as a large press junket and fan events around the city, and promises to showcase Vienna’s prowess in hosting international events. In particular, although Vienna is well known for historic buildings and culture (and much deservedly so), the competition offers a chance to the city to show off a fun, youthful and modern side of the city.
The success of Conchita Wurst, a drag performer who famously sports a beard as part of her image, also highlights Vienna’s vibrant lesbian & gay scene, again showing a richer side to life in Vienna than the traditional associations people may have with the city, such as the Habsburgs or Sigmund Freud.
The contest will be held in the Wiener Stadhalle, with a capacity of 16,000 guests, with 39 countries fighting for victory, including Australia, which has been allowed to participate as a 60th anniversary celebration of the contest’s popularity Down Under.