Data-Led Decision-Making in Corporate Events
Every pound spent on corporate events must deliver measurable value. From internal conferences and sales kick-offs to large-scale client-facing experiences, organisations are under increasing pressure...
Intercontinental Hotels Group (IHG) have revealed they are to launch a new “upscale conversion brand” as well as acquire small luxury brands later this year. The global company, also lists Crowne Plaza, Holiday and Hotel Indigo amongst its current brands.