Turning Data Into Strategy: How Groups Can Use Insights to Better Capture Business Opportunity
Group and venue level marketing is such a vital part of building a brand and attracting the right buyers to your venues. The problem is,...

Intercontinental Hotels Group (IHG) have revealed they are to launch a new “upscale conversion brand” as well as acquire small luxury brands later this year. The global company, also lists Crowne Plaza, Holiday and Hotel Indigo amongst its current brands.