Turning Data Into Strategy: How Groups Can Use Insights to Better Capture Business Opportunity
Group and venue level marketing is such a vital part of building a brand and attracting the right buyers to your venues. The problem is,...
Second Voco Hotel Debuts In Cardiff
InterContinental Hotels Group’s (IHG) Voco brand has made its European debut in Cardiff following the rebrand of the Principal Hotel Cardiff.
The 142-bedroom Voco St David’s, Cardiff, is the second hotel to join IHG’s new upscale brand, following the opening of the Voco Gold Coast in Australia earlier this month.
Three other hotels set to join Voco next year are Oxford Thames, Oxford Spires and the Grand Central Glasgow. 15 more UK hotels are expected to sign up to the Voco brand by the end of 2018.